Unlike radio, TV, or billboard ads where you’re broadcasting your marketing message to everyone that sees or hears it and hoping it reaches your target audience, with social advertising, we can put your products and services directly in front of the people who are most likely to buy them.
As part of the marketing strategy we develop for you, we will highly recommend social advertising campaigns on the platforms that are most relevant to your brand. However, not all campaigns are created equal. Each will have a different but equally important objective – from driving traffic to our lead magnets to asking existing clients to buy from us again.
We also use social media as a listening tool. Utilizing various tools and methods, we can monitor not only what consumers are saying about your brand, but about your competitors as well. We then use this information to help refine our marketing strategies and tactics.